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Friday, March 6
 

2:30pm EST

Book Your Dream Brand
Limited Capacity full

Turn your dreams into reality and book the brand clients you have been following for years! Join Sarah Kay Love as she shares her insight on the "how to" guide for booking and working with brand clients. Learn how the workflow and process differ from traditional independent clients, and how to tell the brand story. From how to concept and produce a shoot, to how to understand and perfect a shot list for a client, you will learn why each of these steps are important, and how the process correlates to the final outcome. Sarah will also talk about the post-shoot actions necessary to properly market the content on all social and digital platforms, along with content strategy and how to execute properly. Lastly, learn how to take this experience to book your next big brand clients.

Learning Objectives:

- Understanding and concepting the ultimate shotlist
- Learn how to create a design deck
- Learn how to use images for your branding and marketing materials after the project is complete

Instructors

Friday March 6, 2020 2:30pm - 4:00pm EST
BOARDROOM

2:30pm EST

Demystifying Photoshop: Tips, Tricks and Workflow
Limited Capacity seats available

Photoshop is such a robust program with so many options that it's hard to know where to begin! In this class Mickie will show you how to get the most out of Photoshop by first teaching a basic workflow, and then demonstrating numerous tips and tricks to speed up your workflow, and gain greater control over editing. You  will be sent some of Mickie’s images prior to class so that you can work alongside Mickie during class, if you so choose. You should have some knowledge of how layers and masking work in Photoshop to get the most out of this class, and bring a laptop to edit alongside Mickie. 

Participants should have some knowledge of how layers and masking work in Photoshop to get the most out of this class and bring a laptop to edit alongside Mickie.

Learning Objectives:

- Learn how to utilize curves in multiple ways to control exposure, contrast, and correct skin tones
- Learn how to use layer masks with other tools in Photoshop to gain better control over their adjustments in a quicker fashion
- Learn to use Blend if sliders and how they can limit effects to the highlights or shadows
- Learn how to access Adobe Camera Raw as a filter in Photoshop so that they can access those tools found in ACR and Lightroom and use a mask to limit their effect

Instructors
avatar for Mickie DeVries

Mickie DeVries

Clickin Moms Mentor
Mickie DeVries is a hobbyist photographer living in West Michigan. She is the mother of two, and a wife. Mickie concentrates on capturing her everyday, along with environmental portraits of her two children. The main focus of her artistic intent is centered around capturing children... Read More →


Friday March 6, 2020 2:30pm - 4:00pm EST
MERCER SALON H

2:30pm EST

Glowing, Styled Maternity
Limited Capacity seats available

In this program, attendees will learn how to create a beautifully curated maternity session by shooting alongside Jessica in Piedmont Park. While utilizing the stone pathways and fresh spring blooms, Jessica will be teaching while she shoots, how she picks locations, uses back and side lighting, and prompts and guides clients in a natural way without using forced poses. Jessica will also teach how she places clients and uses specific angles that best compliment the client. Attendees will be able to shoot the model(s) alongside Jessica while also watching and learning from her. There will be a quick teaching portion to this class in addition to shooting alongside Jessica

You are encouraged to be comfortable shooting in manual mode and should bring along a 50mm, 85mm, 100/105mm, or other portrait lenses.

Learning Objectives: 

- Learn how curate and style a maternity session to compliment location and clients best
- Learn how to prepare clients before the session by guiding them with wardrobe and styling
- Learn how to analyze the location to pick out the best spots for placing subjects
- Learn how to guide and direct clients into natural poses
- Learn what type of light to look for and placing subjects to be back lit or side lit

Instructors
avatar for Jessica Quinones

Jessica Quinones

Owner/Photographer, Jessica Jane Photography
Born and raised in the suburbs outside of Atlanta, Georgia, I've grown up with a passion to create with all things. I'm married to my high school sweetheart and we have two little girls, who inspire my craft and creativity every day. My business, Jessica Jane Photography, started... Read More →


5:00pm EST

Marketing Mastery: Strategies to Up Your Game in 2020
Limited Capacity seats available

Too many photographers rely on simple social media like Instagram without building a truly sustainable marketing strategy. Marketing ninja, D'Arcy Benincosa, is a business strategist who teaches marketing to creatives. She's here to help you revolutionize your marketing game by bringing it into the 21st Century. Through her in-depth look at the most important ten tips, your marketing strategies are laid out for you step-by-step to help you truly increase your business in 2020.

Learning Objectives:

- Learn How to set up recurring marketing for long term success
- Feel confident in crafting a marketing plan that goes beyond a simple Instagram post
- Learn how to master your marketing plan by creating material people want to see and then learning how to actually get eyes on your website
- Learn the one mistake you're making with your website and how to fix it immediately
- Understand the power of getting your images seen on more than just Instagram

Instructors

Friday March 6, 2020 5:00pm - 6:30pm EST
MERCER SALON H
 
Saturday, March 7
 

10:30am EST

Become A Brand Boss: Defining Your Personal Brand
Limited Capacity seats available

Have you struggled with defining your personal brand? How do you present it to the world? In this program, Mecca shares how she has developed a deliberate, personal brand, as well as how she approaches a typical client branding session. Learn what that process looks like, and which touchpoints ensure everything is cohesive. You'll discover what to look for in your own imagery, how color theory and aesthetics play a role, and strategies to present the story you want to tell your clients more effectively. It's time to define your story and become your own brand boss!

Learning Objectives:

- Learn how potential clients can find you online and on social media
- Learn how to design collection and package options that fit your target clients
- Learn how to handle clients consultations and prepare them for their shoot
- Learn how to have a successful branding shoot from start to finish
- Learn the must-have poses that every client needs for their brand shoot

Instructors
avatar for Mecca Gamble

Mecca Gamble

Owner, Mecca Gamble Photography


Saturday March 7, 2020 10:30am - 12:00pm EST
MERCER SALON G

10:30am EST

The Side Hustle: Monetizing Your Passion
Limited Capacity seats available

Add a side hustle to your photography business and put that dusty archive of images to work for you. Professional product, food and stock photographer Suzanne Clements will give you the inside scoop on what it takes to build a portfolio that sells, as well as solid advice and tips about breaking into and building your stock photography business with purpose and passion.

Learning Objectives:

- Learn about agencies, how the market works, and what you need to be mindful of when submitting your work
- Learn the key concepts behind developing a successful portfolio
- Learn the legal bits and pieces every photographer should know before licensing their work
- Learn tips to monetize your personal style and passion without losing your soul

Instructors
avatar for suzanne clements

suzanne clements

Owner, Suzanne Clements Photography
Some like to take the easy road, others prefer the path less travelled. I am a fan of the latter - I thrive on challenge, detail, and problem solving. It’s that passion that makes me crave the right shot, right set, and most mouth-watering styling. Food photography is not a simple... Read More →


Saturday March 7, 2020 10:30am - 12:00pm EST
MERCER SALON H

2:30pm EST

Concept to Execution: How to Consistently Produce & Post Work You Love
Limited Capacity seats available

Our lives are becoming increasingly busy and we find ourselves connected 24/7. Whether you are traveling or capturing your everyday life, utilizing tools that get the job done more efficiently, inspire creativity and keep you organized are critical. Kara Mercer travels the world shooting for brands, and what has helped her grow as a photographer, is the ability to create on the go. Join Kara and her classroom program and learn how to create these timeless images no matter where you are. From inspiration and concept to ways to push content out faster and hone your social channels, Kara is sure to leave you not only feeling inspired, but ready to activate her tools right here at Click Away.

Learning Objectives:

- Learn how to create timeless images on the go with your tripod and without the help of an insta hubby
- Learn how to form shoot concepts
- Discover how to re-invent yourself; the way you see the world through your lens
- Learn ways to push content out faster
- Learn to hone your social channels

Instructors

Saturday March 7, 2020 2:30pm - 4:00pm EST
CANDLER

2:30pm EST

Couples In Color: Photographing The Bright, Beautiful and Bold
Limited Capacity filling up

Make your images stand out with Mecca Gamble on this vibrant and colorful outdoor shoot in and around Midtown Atlanta. This class focuses on shooting an African American couple. She will cover everything from shooting for brown skin tones, shooting during mid-day, how to photograph fun and energetic couples portraits, to how to plan and style your session. Mecca will be there to assist and answer questions while you photograph a gorgeously styled couple in their cocktail finest. For this class, you should have a basic understanding of shooting in Manual Mode. Please bring a prime lens if available.

Learning Objectives:

- Learn how to plan a shoot in the city
- Learn how to help style your couple for their engagement or anniversary session
- Learn how to expose for brown skin tones
- Learn how to communicate with your couples during the session
- Learn go-to poses that get great natural reactions every time

Instructors
avatar for Mecca Gamble

Mecca Gamble

Owner, Mecca Gamble Photography


Saturday March 7, 2020 2:30pm - 4:00pm EST
MEET ON THE LOEWS TERRACE -- High Museum

2:30pm EST

Glowing, Styled Maternity
Limited Capacity seats available

In this program, attendees will learn how to create a beautifully curated maternity session by shooting alongside Jessica in Piedmont Park. While utilizing the stone pathways and fresh spring blooms, Jessica will be teaching while she shoots, how she picks locations, uses back and side lighting, and prompts and guides clients in a natural way without using forced poses. Jessica will also teach how she places clients and uses specific angles that best compliment the client. Attendees will be able to shoot the model(s) alongside Jessica while also watching and learning from her. There will be a quick teaching portion to this class in addition to shooting alongside Jessica
You are encouraged to be comfortable shooting in manual mode and should bring along a 50mm, 85mm, 100/105mm, or other portrait lenses.

Learning Objectives:

- Learn how curate and style a maternity session to compliment location and clients best
- Learn how to prepare clients before the session by guiding them with wardrobe and styling
- Learn how to analyze the location to pick out the best spots for placing subjects
- Learn how to guide and direct clients into natural poses
- Learn what type of light to look for and placing subjects to be back lit or side lit

Instructors
avatar for Jessica Quinones

Jessica Quinones

Owner/Photographer, Jessica Jane Photography
Born and raised in the suburbs outside of Atlanta, Georgia, I've grown up with a passion to create with all things. I'm married to my high school sweetheart and we have two little girls, who inspire my craft and creativity every day. My business, Jessica Jane Photography, started... Read More →


Saturday March 7, 2020 2:30pm - 4:00pm EST
MEET ON THE LOEWS TERRACE -- Dockside (Piedmont Park)

2:30pm EST

The Abundant Business Blueprint: How to Differentiate and Grow Your Business
Limited Capacity seats available

This is not your average "how to" business class. Ben will dive deep into the business model that no one ever talks about and address the self-limiting beliefs that accompany it head-on. It is not enough to simply have great work, that is expected. Ben wants to teach you something entirely new that will result in immediate results for your photography business.  Join him as he guides you in a step by step plan that will revolutionize your values and equip you with the processes needed to attract new leads to your brand, turn those leads into high paying clients, and completely mesmerized them with results that they can’t help but tell all of their friends about. Distinguish yourself from other photographers and skyrocket your profits!  

Learning Objectives:

- Learn how to rapidly raise your prices (without losing business) 
- Develop tools for the client communication structure
- Learn the #1 factor that will determine how much you charge
- Learn why most photographers struggle with bookings (and how not to be one of them)
- Learn how to close the high-end sale



Instructors
avatar for Ben Hartley

Ben Hartley

Sponsored by Millers Professional Imaging
Sponsored by Millers Professional ImagingBen Hartley will help you get out of your own way and design the life you want to live. (without wasting years of your life trying) Ben is the founder of Style & Story based in Columbus, OH and named one of the top 10 wedding photographers in the Country in 2017. Ben is the host of... Read More →


Saturday March 7, 2020 2:30pm - 4:00pm EST
ELLINGTON SALON A/B

5:00pm EST

Likes, Followers and Conversion: Social Media Strategy For Your Business
Limited Capacity seats available

Are you tired of spinning your wheels on social media? In this course, Jana Williams teaches how to use the different platforms to connect with your ideal clients, and covert followers to customers. Jana covers Instagram, Facebook, and Pinterest as the main platforms. You will learn how to identify and speak to your ideal client, how to convert followers into paying customers, how to create a social media content calendar, and which paid ads really work on social media.

Learning Objectives:

- Learn how to identify and speak to ideal clients
- Learn how to create a strategy to convert followers into paying clients
- Learn, once and for all, a daily workflow with each social media platform

Instructors

Saturday March 7, 2020 5:00pm - 6:30pm EST
ELLINGTON SALON E
 
Sunday, March 8
 

10:30am EDT

Fresh 48: Shooting Hospital Newborn Sessions with Ease
Limited Capacity seats available

Learn how to tackle Fresh 48 newborn sessions from all different angles. This course will cover everything from scheduling and marketing Fresh 48 sessions, to using limited hospital lighting and posing parents hours after their child’s birth. Lindsey Martin will dissect how she makes hospital lighting work for her when she’s capturing tiny details and raw emotions of those fleeting first two days. As a bonus, learn how shooting video with your DSLR can help you capture and market Fresh 48 sessions while providing an invaluable gift for clients. You will receive the Fresh 48 prep packet Lindsey sends all clients, as well as a link to a video of her quick and easy editing process for Fresh 48.

Learning Objectives:

- Learn how to use limited hospital lighting to capture timeless newborn images
- Learn how to prep, schedule and market Fresh 48 sessions
- Learn how place and pose parents and siblings
- Learn how to use a DSLR to capture short Fresh 48 videos
- Learn how simple post-processing can enhance Fresh 48 images

Instructors
avatar for Lindsey Martin

Lindsey Martin

Owner, Lindsey Martin Photography, LLC
I'm a family and newborn photographer in Richmond, VA.


Sunday March 8, 2020 10:30am - 12:00pm EDT
MERCER SALON H

10:30am EDT

Launching A Successful, Satisfying & Sustainable Photography Business
Limited Capacity seats available

Take the guesswork out of launching your photography business with a step-by-step approach covering legalities, contracts, workflow, marketing, value proposition, taxes, and more. In this class, Jen will also dive into pricing and her 10 critical components for business success. Learn how you can set yourself apart in a crowded industry, set the stage for long-term success, and turn your love of photography into your dream job.

Learning Objectives:

- Learn the necessary steps to successfully launch a photography business
- Learn the 10 critical components for photography business success
- Learn pricing basics to ensure you price and position your work for long-term success

Instructors
avatar for Jen Bilodeau

Jen Bilodeau

owner, Jen Bilodeau Photography
Jen is an awarded Massachusetts-based, family, wedding and commercial photographer. Through her artistic use of light and shadow, and her commitment to capturing authentic moments, Jen creates beautifully timeless and powerful imagery. Jen is also a CPA and enjoys coaching fellow... Read More →


Sunday March 8, 2020 10:30am - 12:00pm EDT
ELLINGTON SALON E

10:30am EDT

Likes, Followers and Conversion: Social Media Strategy For Your Business
Limited Capacity filling up

Are you tired of spinning your wheels on social media? In this course Jana Williams teaches how to use the different platforms to connect with your ideal clients and covert followers to customers. Jana covers Instagram, Facebook, and Pinterest, as the main platforms. In this course students learn how to identify and speak to their ideal client how to convert followers into paying customers, how to create a social media content calendar, and what paid ads really work on social media.

Learning Objectives:

- Learn how to identify and speak to ideal client
- Learn strategy to convert followers into paying clients
- Learn once and for all have a daily workflow with each social media platform

Instructors

Sunday March 8, 2020 10:30am - 12:00pm EDT
BOARDROOM

10:30am EDT

Mastering Lightroom: Editing and Workflow for the Emotive Artist
Limited Capacity filling up

In this live editing demonstration, Twyla will share how she edits from scratch in Lightroom. She will go over settings to speed up your Lightroom, modules, and editing workflow from start to finish. With emphasis on skin tones, utilizing brushes and range masking to create dramatic skies for added impact. You will edit an array of images including harsh light, low light and backlight. You will receive the raw images Twyla is editing beforehand to edit alongside. You are encouraged to bring a laptop with raw images downloaded and the most recent version of Lightroom Classic CC installed (not required).

Learning Objectives:

- Learn to nail your skin tones
- Learn to edit for beautiful images in harsh light
- Learn how to increase impact of emotive images in any light
- Learn to recover dramatic skies from underexposed images
- Learn to master range masking
- Learn how to increase the  speed and performance of Lightroom

Instructors
avatar for Twyla Jones

Twyla Jones

Twyla Jones Photography


Sunday March 8, 2020 10:30am - 12:00pm EDT
MERCER SALON G

2:00pm EDT

Book Your Dream Brand
Limited Capacity filling up

Turn your dreams into reality and book the brand clients you have been following for years! Join Sarah Kay Love as she shares her insight on the "how to" guide for booking and working with brand clients. Learn how the workflow and process differ from traditional independent clients, and how to tell the brand story. From how to concept and produce a shoot, to how to understand and perfect a shot list for a client, you will learn why each of these steps are important, and how the process correlates to the final outcome. Sarah will also talk about the post shoot actions necessary to properly market the content on all social and digital platforms, along with content strategy and how to execute properly. Lastly, learn how to take this experience to book your next big brand clients.

Learning Objectives:

- Understanding and concepting the ultimate shotlist
- Learn how to create a design deck
- Learn how to use images for your branding and marketing materials after the project is complete

Instructors

Sunday March 8, 2020 2:00pm - 3:30pm EDT
BOARDROOM

2:00pm EDT

Couples In Color: Photographing The Bright, Beautiful and Bold
Limited Capacity seats available

Make your images stand out with Mecca Gamble on this vibrant and colorful outdoor shoot in and around Midtown Atlanta. This class focuses on shooting an African American couple. She will cover everything from shooting for brown skin tones, shooting during mid-day, how to photograph fun and energetic couples portraits, to how to plan and style your session. Mecca will be there to assist and answer questions while you photograph a gorgeously styled couple in their cocktail finest. For this class, you should have a basic understanding of shooting in Manual Mode. Please bring a prime lens if available.

Learning Objectives:

- Learn how to plan a shoot in the city
- Learn how to help style your couple for their engagement or anniversary session
- Learn how to expose for brown skin tones
- Learn how to communicate with your couples during the session
- Learn go-to poses that get great natural reactions every time

Instructors
avatar for Mecca Gamble

Mecca Gamble

Owner, Mecca Gamble Photography


Sunday March 8, 2020 2:00pm - 3:30pm EDT
MEET ON THE LOEWS TERRACE -- High Museum

2:00pm EDT

Editing Video for Emotion
Limited Capacity seats available

You've learned how to shoot video, now it's time to edit! Editing is Sarah's favorite part of the video process, and she hopes it will be yours too! In this 90 minute class, she will walk you through the basics of editing in Premiere Pro including importing your footage, setting up your timeline, choosing your music, cutting to the music, incorporating lifestyle audio for added emotion, color correcting inside Premiere Pro, adding text and exporting your finished film. But this class doesn't end when the 90 minutes is up. Sarah will be sending you home with a packet full of important information along with a video of her editing a film from start to finish. She will also be offering feedback on your first completed film.

Please feel free to bring your laptop to edit along with Sarah in this class.

Learning Objectives:

- Learn how to edit in Premiere Pro
- Learn how to properly set up your timeline based on your frame rate
- Learn how to apply slow motion to certain clips
- Learn how to edit using the lifestyle audio and music to best evoke emotion
- Learn how to color correct in Premiere Pro
- Learn how to add text
- Learn how to export your finished film

Instructors
avatar for Sarah Krieg

Sarah Krieg

The Shared Shutter
Momma to 3, filmmaker, photographer, storyteller. A lover of all things lifestyle.


Sunday March 8, 2020 2:00pm - 3:30pm EDT
MERCER SALON G

2:00pm EDT

Natural Newborns: A Simple Approach to Creating Timeless Images
Limited Capacity seats available

In this course, you will learn how to create timeless newborn images with a simple and natural approach. Jessica Quinones will teach you a successful start to finish workflow when working with a newborn and parents, from prepping the client for the session, to shooting the session. You will learn the best ways to prompt and guide parents to organically create connection while keeping the focus on the newborn. You will also learn soothing and wrapping/swaddling techniques, and tips on styling parents. While shooting with parents and a newborn (doll), Jessica will show you how to find the right light to perfectly highlight your subjects in the most flattering way.

Students should have experience shooting in manual mode. It is recommended to bring a 50mm or 35mm lens.

Learning Objectives:

- Learn how to prepare your clients before sessions
- Learn how to style the session
- Learn how to wrap/swaddle newborns
- Learn how to guide and prompt parents/siblings without forced poses
- Learn how to use natural light to best compliment subjects

Instructors
avatar for Jessica Quinones

Jessica Quinones

Owner/Photographer, Jessica Jane Photography
Born and raised in the suburbs outside of Atlanta, Georgia, I've grown up with a passion to create with all things. I'm married to my high school sweetheart and we have two little girls, who inspire my craft and creativity every day. My business, Jessica Jane Photography, started... Read More →


Sunday March 8, 2020 2:00pm - 3:30pm EDT
RAVINIA

2:00pm EDT

Warmth In Your Edit: Clean And Beautiful Editing in Photoshop And Lightroom
Limited Capacity seats available

During this editing program, Nicole will demonstrate how she achieves beautiful, warm tones in her images, using both Lightroom and Photoshop, while keeping the inherent beauty in the photos. She will show you how she uses the Basic, HSL and other panels in Lightroom to boost and enhance her images. In Photoshop, Nicole likes to focus on curves layers used in multiple ways to really transform and make an image pop. You will receive raw images in advance, and are encouraged to bring your laptop to edit alongside her. She will also address "problems" in images that need correcting (that may include color casts and intense cloning), and guide you through her process in Photoshop.

Learning Objectives:

- Learn editing tips and techniques for specific lighting scenarios
- Learn how to enhance the sky
- Learn how to achieve warmer tones in images
- Learn how to give a little extra pop and depth to your images
- Learn cloning tips

Instructors

Sunday March 8, 2020 2:00pm - 3:30pm EDT
ELLINGTON SALON E